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Join James Rees for the inaugural session to kick off the 60th ICCA Congress. This year's global host destination, Cartagena de la Indias in Colombia, will bring some Latin flavour to this year's welcome.

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On behalf of the host nation, this year’s ICCA Congress will be officially inaugurated by the Vice President of Colombia, Marta Lucía Ramírez Blanco.

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Colombia in the post-conflict era is a land of opportunity for sustainable tourism, international business and business events. Stretching out from the Pacific Coast to the fringes of the Caribbean, Colombia has a lot to offer in the global arena. Flavia Santoro, President & CEO of ProColombia will explain about this remarkable transformation and what the future might hold for this beautiful country.

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This year's theme, 'Future Forward'' has been based around 8 global meta-trends identified for 2021 in a global report created by the McKinsey & Company. Dame Vivian Hunt, Senior Partner of the firm will reflect upon the meta-trends and their subsequent effects on society and business looking ahead into the future.

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Following on from our McKinsey keynote speaker, Michelle Mason, interviewed by Charlie Jones will reflect upon the 8 meta-trends and consider what this might mean for associations and the events events industry going forward into the future.

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ICCA Chief Executive Officer, Senthil Gopinath will say a few words to wrap up the this year's 60th ICCA Congress welcome.