Welcome to the ICCA 2021 Congress

Beyond the buzzwords - our only way forward is by being innovative, agile, and collaborative. But, what does that actually look like for your organisation? Find out what it takes to implement truly transformative and creative solutions - without breaking the bank or turning your entire operation upside down.

To create a more equal, equitable, and accessible world we must look within. Hear from a 17-year-old Chilean activist who is connecting girls and young women to support social impact causes. Discover what we as an industry and individuals can do to make a positive impact.

There's no turning back to our old ways or denying the gravity of the climate crisis. We must unite and act now to build a more sustainable world. Anne Hidalgo, Mayor of Paris, France, joins us to explain how business tourism can become a major driver in reaching the UN Sustainable Development Goals 2030. Recognised among the Top 20 World’s most Influential people in Climate policy, Mayor Hidalgo will guide us through the steps and strategies that are not only achievable, but essential for our industry.

Global crises have always act as a catalyst for global change. Carrie Freeman Parsons, will look at how the COVID-19 pandemic has changed organizational culture within global organizations. She will look at how the pandemic has changed our views on organizational culture, what we have learnt and which aspects might be kept in the long-term. FInally, this session will look at what the future of organizational culture might look like in the coming years

The past one-and-a-half years have transformed and digitised our professional lives like never before. Using the latest research, we will dive into crucial topics in leadership and HR, such as: keeping employees engaged and productive in the remote and hybrid working environment, job security during times of uncertainty, and making meaningful business connections in a digital world

Attracting and engaging people is key to success in today’s business environment. Our expert will examine the latest insights and tools for reaching new audiences and building communities. Plus, how we can start adapting to meet the expectations of communities in the future.

We often talk about how technology transforms our daily lives and work processes, but have you thought about the effect technology is having on human interactions and connections? What effect might this be having on our intelligence levels? In this session our expert will explore the possible effects of new and future technologies through an anthropological lens.

Gain key insights into the key motivations, shifts and trends of purchasing habits and consumer tendencies. Plus, gain insights for adapting your sales and marketing strategies to the tastes of the modern consumer when it comes to event experiences.

In an ever-changing world with vast levels of uncertainties, the need for purpose is arguably increasing. Whilst it is a topic placed at the forefront of various organisations, hoping to tackle inevitable global issues. As such, two inspirational speakers: Ida Jeng Christensen and Katja Iversen, will illustrate how purpose-driven leadership may be put into action and their respective views on how this process can be accelerated. The session will end with a Q&A wherein you are invited to partake in the discussion on purpose-driven leadership.